![Chapter 9 Product Concepts. 'Product' Essentials TOTAL MARKETING EFFORTS TOTAL MARKETING EFFORTS Idea (ambiguous) Idea (ambiguous) Product (tangible) - ppt download Chapter 9 Product Concepts. 'Product' Essentials TOTAL MARKETING EFFORTS TOTAL MARKETING EFFORTS Idea (ambiguous) Idea (ambiguous) Product (tangible) - ppt download](https://images.slideplayer.com/26/7844515/slides/slide_7.jpg)
Chapter 9 Product Concepts. 'Product' Essentials TOTAL MARKETING EFFORTS TOTAL MARKETING EFFORTS Idea (ambiguous) Idea (ambiguous) Product (tangible) - ppt download
![SOLVED: According to Figure 9-1, column B would represent which type of product? A. shopping B. convenience C. specialty D. prestige E. unsought TYPE OF CONSUMER PRODUCT BASIS OF COMPARISON A B C D SOLVED: According to Figure 9-1, column B would represent which type of product? A. shopping B. convenience C. specialty D. prestige E. unsought TYPE OF CONSUMER PRODUCT BASIS OF COMPARISON A B C D](https://cdn.numerade.com/ask_images/5c109525142a44998ddf36cb216ba99b.jpg)
SOLVED: According to Figure 9-1, column B would represent which type of product? A. shopping B. convenience C. specialty D. prestige E. unsought TYPE OF CONSUMER PRODUCT BASIS OF COMPARISON A B C D
![4 Types of consumer products for Convenience goods, Shopping products, Specialty goods and Unsought goods 36887301 Vector Art at Vecteezy 4 Types of consumer products for Convenience goods, Shopping products, Specialty goods and Unsought goods 36887301 Vector Art at Vecteezy](https://static.vecteezy.com/system/resources/previews/036/887/301/non_2x/4-types-of-consumer-products-for-convenience-goods-shopping-products-specialty-goods-and-unsought-goods-vector.jpg)